- 1. Position
- 2. Capability
- 3. Channel
- 4. Buyers Journey
- 5. Communication
- 6. Starting Conversations
- 7. Product/ Service
- 8. Client Management
- 9. Client Service
9 BOXES™ is a unique tool that assists CEOs and business leaders seeking growth, to understand the power of strategic marketing and to build marketing capability in their businesses.
It provides a common language between CEO, the executive team and the marketing function, helping you create a market-focused organisation from the boardroom to dispatch.
Practical and simple, it enables CEOs and business leaders to benchmark their marketing performance, highlight gaps and determine where to strategically focus their marketing to drive cost-effective and profitable growth.
It focuses on 3 key areas that all businesses engage in to improve their performance in the market:
9 Strategic has developed a number of workshops and activities that underline this straight forward concept, explained in the infographic below.